When you think of wool, you might picture roaring fireplaces, crisp mountain air, and cozy layers. But wool isn’t just for winter. At BB we believe this incredible natural fibre deserves its place in your wardrobe all year round and especially when the temperature rises. Here are five ways we keep cool in wool this summer;
1. We Use Lightweight, Breathable Cotswold wool
Not all wool is created equal. We work exclusively with Cotswold wool nature’s high-performance fibre. Its unique structure allows it to breathe and wick moisture, keeping your skin dry and your body cool. Unlike synthetic fibres, Cotswold wool responds to your body temperature, naturally regulating it in both warm and cool conditions.
2. We Design with Airflow in Mind
Our pieces are thoughtfully designed for warmer seasons think relaxed fits, open stitches, and silhouettes that let the breeze in. From breezy sleeveless knits to our soon to launch summer cardi, our collections are engineered to let you breathe, even in the heat.
3. We Choose Climate-Conscious Colour Palettes
Light colours don’t just look beautiful they also reflect sunlight. Our undyed natural wool favours soft neutrals and earthy pastels that keep you visually and physically cool.
4. We Prioritise Natural, Plastic-Free Yarns
Wool is naturally biodegradable and doesn’t shed harmful microplastics like many summer knits made from synthetics. By avoiding acrylic and polyester blends, we keep both your skin and our oceans cooler. Sustainability isn't just a trend for us; it’s the fabric of everything we do.
5. We Build In Versatility for You and the Planet
A single wool piece from our collection can move effortlessly from a sunlit brunch to a cool evening breeze. By designing multi-functional garments that transition between climates and occasions, we encourage fewer and better purchases.
Cool by Nature, Conscious by Design: Wool might be the world’s most underestimated warm-weather fabric, but we’re changing that. At BB, every stitch speaks to a new kind of luxury: one that feels good, looks effortless and leaves a lighter footprint. Stay cool. Stay conscious. Stay in wool.
